According to the Shanghai Securities News, the EU trademark authority recently issued an announcement stating that they received a trademark registration application for "Not Made in China", which has caused strong reactions. It is possible that China's Trademark Association will intervene through legal or diplomatic channels.
The public reaction to this issue is also very strong. A survey on the website of the Shanghai Securities News showed that more than half of the respondents believe that this move has obvious overtones of trade discrimination and that the EU should not accept it. 37.5% of the respondents believe that this matter undermines national dignity and that the EU should not pay attention to it. According to a lawyer from a law firm, civilian forces can directly file a case against this in the EU.