Since the middle of September 2008, a financial storm caused by the US subprime mortgage crisis is sweeping the world, which has become the focus of attention. Recently, the Chinese people's search Behavior Research Center jointly released a report shows that "the impact of the financial crisis on China's economy" is the most concerned issue of Internet users, especially the banking and insurance industries.
For such a major world event as the financial crisis, the Internet has once again become one of the most important platforms for people to obtain information, discuss and exchange. Through the analysis of Internet users' retrieval data, the report found that among the keywords related to "financial crisis" and "financial storm", Internet users were most enthusiastic to search for "impact" of the financial crisis, accounting for 33.26% of the total search volume of all keywords, of which Internet users were especially concerned about "China's economy" accounted for 47.70%. The second is the outlook of various industries, employment and life. For this proportion of attention, the report analysis believes that this reflects the consensus in the hearts of netizens: the firm of the country is the basis for enterprises and individuals to "keep out the cold".